DFWRUNS negotiates VIP treatment for Run On! marathon class members

Saturday, December 12, 2009

Trained By Run On! Class Members Get The VIP Treatment at the Hard Rock Cafe Before the White Rock Marathon

We love making runners feel special.  It is in our blood.  Working closely with the  Hard Rock Cafe, New Balance and Koala Health & Wellness we put on VIP event for Run On!'s class members who were participating in the 2010 White Rock Marathon.  We opened the Hard Rock's doors at 5:30a for over 250 Trained By Run On! VIPS as they prepared to run.  A little prerace fuel, including orange juice, bagels, fresh fruit, peanut butter and coffee was provided by New Balance.  Koala helped out too by providing pre and post race massage.  Hard Rock provided the venue and staff and 20,000 relay, half and full marathon participants provided the entertainment.

The results you ask?  Well the kudos keep coming in from Run On!'s class members and Hard Rock had a banner sales day.  For New Balance it was a turn key promotion as DFWRUNS stepped in and executed their branding.   And for Koala, well they continue to show thier commitment to the DFW running community.  Oh and way to go Dr. Doyle on your first half marathon!

Want to learn how DFWRUNS can drive some traffic to your location through running events?  How about designing a customer promotion that elevates your brand?  Give us a ring today and put us to the test!